Swot analysis shangri la hotel

We are very thankful to our respected H.

Swot analysis shangri la hotel

Natural and cultural diversity: India has a rich cultural heritage. The coastlines, sunny beaches, backwaters of Kerala, snow capped Himalayas and the quiescent lakes are incredible. Indian hotel industry is facing a mismatch between the demand and supply of rooms leading to higher room rates and occupancy levels.

With the privilege of hosting Commonwealth Games there is more demand of rooms in five star hotels. This has led to the rapid expansion of the sector.

The government has realized the importance of tourism and has proposed a budget of Rs. The priority is being given to the development of the infrastructure and of new tourist destinations and circuits. Increase in the market share: New budget and star hotels are being established.

Moreover, foreign hospitality players are heading towards Indian markets. Though the government is taking necessary steps, many more things need to be done to improve the infrastructure.

The lack of adequate recognition for the tourism industry has been hampering its growth prospects. Whatever steps are being taken by the government are implemented at a slower pace. Susceptible to political events: The internal security scenario and social unrest also hamper the foreign tourist arrival rates.

Opportunities Hospitality Industry In India 1. Owing to the rise in income levels, Indians have more spare money to spend, which is expected to enhance leisure tourism.

Shangri-la Hotel by Mark Fesalboni on Prezi

With the open sky policy, the travel and tourism industry has seen an increase in business. Increased airline activity has stimulated demand and has helped improve the infrastructure.

It has benefited both international and domestic travels. Fluctuations in international tourist arrivals: The total dependency on foreign tourists can be risky, as there are wide fluctuations in international tourism. Domestic tourism needs to be given equal importance and measures should be taken to promote it.

Two other groups — the Carlson Group and the Marriott chain — are also looking forward to join this race. This will increase the competition for the existing Indian hotel majors.SWOT Analysis on Pan Pacific Hotel Strengths: Pan Pacific Hotel is a leading 5 star luxury hotel management company which has always been synonymous with personalized care and its very essence is steeped in its Japanese heritage - a culture of subtleness, delicate service and attention to detail.

Shangri-la Hotels and Resorts is a luxurious hotel chain that offers a legendary and comfortable stay in its resort and hotel. It has spacious rooms that are stylishly decorated with the beautiful view.

Shangri-la hotels and Resorts is the first enter to a Chinese hotel market as a foreign investor and built its headquarters in Hong-Kong. From to the company went through aggressive expansion in Asia pacific region specially focus on Chinese market.

Shangri-La Hotels and Resorts is a Hong Kong based company and it is Asia Pacific’s leading luxury hotel group.

Swot analysis shangri la hotel

Shangri-La is best known for its Asian style hospitality. It caters to the luxury segment in Asia-Pacific with 95+ hotels and over 40, room inventory. Shangri-La Asia Limited - Strategy and SWOT Report, is a source of comprehensive company data and information.

The report covers the company’s structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a ˚ view of the company. Shangri La due to its history in this region is the most reputed luxury hotel brand entry into new markets seems like the next step for them Threats 1.

ITC Group (India).

Swot analysis shangri la hotel

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Shangri La Essays and Term Papers 1 - 25